CORPORATE EFL CLASSES
As far as the school management is concerned, Corporate Classes are a sweet little number. On the course’s opening day, the school will be festooned with banners welcoming the course participants, and the first half hour of the class will be taken up with speeches and pomp and ceremony with the school’s bosses and company’s big-wigs all in attendance.
The classes may be conducted at the school itself, or the teacher may have to travel to the company’s premises to do them. Whatever, Corporate Classes differ from your usual classes in the following ways. For one thing, the school probably has no say in the grouping of like levels. Thus you could be landed with a group of students whose levels range from beginner to upper-intermediate. It makes no sense of course, except to the company’s bean-counters, for whom it makes very sound economic sense. So you’re already starting off at a disadvantage. For another thing, the course participants are not there of their own volition. It’s their bosses who have decided that they are in urgent need of English, not them. Consequently, the motivation factor is conspicuous by its absence with many of the students. Thirdly, all your students will have just completed an eight or ten-hour working day, and would rather be watching telly at home or in the pub than in an English classroom. So there’s three major disadvantages for starters. And, because of the importance and prestige the school attaches to this kind of course (not to mention the inflated course fees), the teacher will be expected to deliver a top-notch performance, with every student’s English going ahead in leaps and bounds, and every student deliriously satisfied with every aspect of the course. And to check this is so, midway and at the end of the course the students will be issued with feedback forms to fill in. And that, yes that’s when the heartaches begin.
If you are a student in a class where most of your classmates are of a higher level than you, and where the text book and level of language presented is far beyond your grasp, you will need to blame someone or something to explain away your inevitably poor results in the final test. You can’t blame the book of course; that would expose your low start-level. So instead, you blame the teacher for your poor performance. And then the teacher finds himself on the firing line. “John, we’re bitterly disappointed. Look at all these negative comments! We expected better of you. You’d better pull your socks up, or that’ll be the last Corporate Class we ever give you.”
Lose-lose again. Surprise, surprise.
My new book, EFL minus the B.S. (now available on Amazon) is my take on the English teaching game world-wide. From applying for a job, living overseas, work permits, management and mismanagement, classroom dynamics, teens’ and children’s classes, to sex and the single teacher.